That is Pepe Jeans’s claim launching a new tool, allowing clients to customize their garment and transform it into a unique finished product.
— To promote the new #pepejeanscustomstudio and its variants of customization Pepe Jeans offers online, METAL Magazine commissioned us to produce a short but powerful content to be used on social media.
We did a series of video profiles accompanied by photography showing 3 Madrid based artists customizing their clothing while following them through the city on a regular day.
She was born in Zaragoza, Spain in 1991. Studied at the Faculty of Fine Arts in Cuenca and moved to Madrid to do a Masters Degree in Art Investigation.
In the last years she has been dedicated to the world of illustration and artistic creation performing in various collaborations with brands and in my personal painting projects.