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BlackOveja

BlackOveja is a shop located in downtown Madrid specialized in "DIY". They sell crafts materials and are well known for their knitting & sewing workshops.
To promote the launch of their new online store, we created a campaign focused on highlighting one of the most iconic products of Black Oveja "Lañas de España" (Spain Wools) – the main character of these micro-spots specially designed for social networks.


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